Experimental Video is created to be something new, so when it is watched by an audience, it will provoke many different reactions among a group. It can bring out all kinds of reactions, from horror to joy and sadness to confusion, so when shown to a group of people there will usually be a combination.
Because Experimental Video is supposed to be new, it is important to get a reaction so the creator(s) know how their work affects people and how to get certain responses from their audience.
It is important that everyone has their own reactions because each person is different and it is important that everyone can express their individuality.
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